The top tools for marketing in 2018 (and why you should consider using them!)
We decided to compile a list of our favorite tools that allow us to market better in 20187. Whether, and how, you use them is up to you, but we like the following, and we explain why after the break.
- Adobe Spark Post
- Facebook Page Manager
- Google AdWords Editor
- Social Blade
Why do we like these top marketing tools for 2018?
Spark Post is a mobile app that is great for adding fun and engaging text to you pictures before you post.
The key to digital marketing is tracking. With Bit.ly, you track any link you want to post, and it tracks the click-thrus and trends. The platform is quite intuitive.
Think of Buffer as your friend in social media scheduling. Schedule and tracks posts to platforms like Twitter, Facebook, Instagram, LinkedIn, Pinterest, and Google Plus.
Builderall allows you to create an amazing website, landing pages, email capture pages, promotional products and services, build apps, create email campaigns of 10,000 subscribers, and a lot more.
With this link, you will get a 7-day free trial and after once you choose to carry on using Builderall, you will get it for $29.99 a month (normally $47)!
Builderall is like Click Funnels, but has a lot more features and is hell of a lot cheaper, and it comes recommended by us for our clients who are just starting out in their ventures.
Create amazing posts, banners, eBooks, lead magnets, pictures, and more for free with Canva. This platform allows you to create unlimited content that you can upload to your social profiles.
Creating a fake news site? Facebook Page Manager has you covered. Post to your heart’s content. Managing your Facebook page can be time consuming when you are continually posting and engaging with customers. With the mobile app, you can manage all your pages form your phone on the go and respond to people messages quickly.
This tool is the main one we use for managing AdWords. Simply, it allows you to quickly upload your giant lists of keywords to the Google platform for advertising bidding.
This little gem allows you to post, on Instagram, right from your computer allowing you to schedule post, and comment in the first comment box adding hashtags to keep your content clean. With Grum, you can post at the best time for your profiles engage engagement. Grum has various plans, organized by the number of accounts you manage.
Once upon a time, MailChimp was a simple email direct marketing tool. It’s always been really useful, especially for those trying to comply with anti-spam laws, but now they’ve really expanded the platform to include great tools like re-marketing, analytics (A/B testing, reports, multivariate testing, and comparative reports), and Fb-related advertising.
MOZ.com is a useful tool for tracking your SEO. They have lots of free tools like on-page metrics, link building and content opportunity tools, and a keyword explorer – all free! A paid version of the site offers even more useful tools. We have linked here to a third-party app for iOS that uses the open APIs to create a useful application bundle for those using Apple products.
Periscope is an app now run by Twitter. It allows for easy streaming of live video to the twitter platform. It works not just on Wi-Fi but on LTE, so you can literally “go live” from anywhere.
Social Blade tracks user statistics for YouTube, Instagram, and Twitter. Here you can get a deeper understanding of user growth and trends by utilizing Social Blade to track your account, or competitors.
SoundCloud might seem like the odd duck on our list. Mainly it is an app used to discover audio content. But that is just the beginning. We use it for its podcasting usefulness. Use the platform for posting your podcasts and tracking their success. Remember, content is king!
SEMrush’s platform is a competitive intelligence tool that helps us analyze what the competitors of our clients are doing. We use it to
Note that Euro Digital Partners Co-Founder Sean Patterson has served as a corporate speaker for them, so take this recommendation with a grain of salt.
Tweetdeck is your all-in-one tool for managing multiple Twitter accounts. We use this a lot with clients to easily connect to new contacts, respond to direct messages, and track people/handles/hashtags.
Check out your statistics for Instagram, research competitors, and see what type of content is getting the best engagement, and which hashtags are doing better than others.